Last Updated: 26 July 2026
At Orca (“Orca”, “we”, “us”, or “our”), we respect your privacy and are committed to protecting the information entrusted to us.
This Privacy Policy explains how we collect, use, process, store, and protect information when you visit our website, use the Orca platform, or interact with our AI automation services.
By accessing or using Orca, you acknowledge the practices described in this Privacy Policy.
1. About Orca
Orca is an AI automation platform that helps businesses automate workflows, processes, and related business activities using artificial intelligence and connected technologies.
Orca may provide its services to customers and users worldwide.
2. Information We Collect
Depending on how you interact with Orca, we may collect or process the following categories of information.
Website Analytics and Cookies
When you visit our website, certain technical information may be collected automatically, including:
- IP address
- Browser type and version
- Device type and operating system
- Pages visited
- Time and date of visits
- Referring pages or websites
- Website interactions and usage information
- Cookie and similar technology identifiers
We use this information to understand how our website is used, maintain its performance, improve the user experience, and protect our services.
Customer and Business Data
When organisations use Orca, we may process customer or business information necessary to provide our AI automation services.
This may include information submitted, transferred, accessed, or processed through workflows and integrations configured by a customer.
Where Orca processes information on behalf of a business customer, that customer is generally responsible for determining what information is provided to Orca and ensuring that it has the appropriate rights and permissions to process that information.
3. How We Use Information
We may use information collected or processed through Orca to:
- Provide, operate, and maintain our services
- Execute and support customer automations and workflows
- Improve the functionality, reliability, and performance of Orca
- Analyse website and platform usage
- Diagnose technical issues and prevent abuse
- Maintain the security of our systems
- Provide customer support
- Communicate important service-related information
- Comply with applicable legal and regulatory requirements
- Enforce our agreements and protect our legal rights
We do not use personal information for purposes materially different from those described in this Privacy Policy without an appropriate legal basis or notice where required.
4. AI and Automated Processing
Orca uses artificial intelligence and automation technologies to provide its services.
Depending on the automation configured by a customer, information may be processed automatically to perform requested tasks, execute workflows, analyse information, generate outputs, or communicate with connected third-party services.
The nature of this processing depends on how each customer configures and uses Orca.
Customers are responsible for ensuring that their use of Orca, including automated processing of information, complies with applicable laws and their own privacy obligations.
5. Third-Party Services and Integrations
Orca may connect with third-party applications, APIs, AI providers, cloud infrastructure, analytics platforms, or other services as part of an automation.
When an integration is enabled, information may be transferred between Orca and the relevant third-party service as necessary to perform the requested workflow.
Third-party services operate under their own terms and privacy policies. We encourage customers and users to review the privacy practices of services they choose to connect to Orca.
6. Cookies and Analytics
Orca may use cookies and similar technologies to operate our website, remember preferences, understand website usage, measure performance, and improve our services.
Where required by applicable law, we will request consent before using non-essential cookies.
Users may also control cookies through their browser settings. Disabling certain cookies may affect some website functionality.
7. How We Share Information
We may share information with service providers and technology partners when reasonably necessary to operate Orca.
These may include providers of:
- Cloud hosting and infrastructure
- Website analytics
- Security and monitoring
- AI and machine-learning services
- Software integrations and APIs
- Technical and customer support
We may also disclose information where required by law, regulation, legal process, or valid governmental request, or where reasonably necessary to protect Orca, our customers, users, or others.
If Orca is involved in a merger, acquisition, financing, restructuring, or sale of all or part of its business, information may be transferred as part of that transaction subject to applicable law.
8. International Data Transfers
Because Orca operates globally and may use service providers located in different countries, information may be processed or stored outside the country in which it was originally collected.
Where required, we take appropriate measures designed to protect information transferred internationally in accordance with applicable data-protection requirements.
9. Data Security
We use reasonable administrative, organisational, and technical safeguards designed to protect information against unauthorised access, loss, misuse, alteration, or disclosure.
However, no internet-based service, transmission method, or electronic storage system can be guaranteed to be completely secure.
Customers are also responsible for maintaining the security of their accounts, credentials, integrations, and automation configurations.
10. Data Retention
We retain information only for as long as reasonably necessary to:
- Provide our services
- Fulfil the purposes described in this Privacy Policy
- Meet contractual obligations
- Resolve disputes
- Maintain security and prevent fraud or abuse
- Comply with applicable legal requirements
Retention periods may vary depending on the type of information, the services being used, and applicable legal requirements.
11. Your Privacy Rights
Depending on where you live, you may have rights concerning your personal information, including the right to:
- Request access to your personal information
- Request correction of inaccurate information
- Request deletion of your information
- Object to or restrict certain processing
- Request portability of certain information
- Withdraw consent where processing is based on consent
- Lodge a complaint with an appropriate data-protection authority
These rights may be subject to limitations and exceptions under applicable law.
If Orca processes your information solely on behalf of one of our business customers, we may direct your request to that customer because they control how the information is processed.
12. Children’s Privacy
Orca is intended primarily for businesses and professional users and is not designed for children.
We do not knowingly collect personal information directly from children where doing so would violate applicable law.
If you believe a child has provided personal information to Orca improperly, please contact us so that we can investigate and take appropriate action.
13. Legal Bases for Processing
Where laws such as the UK GDPR or EU GDPR apply, we process personal information only when we have an appropriate legal basis.
Depending on the circumstances, this may include:
- Performance of a contract
- Our legitimate business interests
- Compliance with a legal obligation
- Your consent
The applicable legal basis depends on the information involved and the context in which it is processed.
14. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes to our services, technologies, business practices, or legal requirements.
When we make changes, we will update the “Last Updated” date at the top of this page.
For significant changes, we may provide additional notice where required by applicable law.
15. Contact Us
If you have questions, concerns, or requests relating to this Privacy Policy or Orca’s privacy practices, please contact us: [email protected]
For privacy-related requests, please include enough information for us to understand and appropriately respond to your request.